The Open Secret
2010
details
A poster and accompanying materials for a church community used to publicize a sermon series focusing on hidden messages in Jesus’ teachings.
Fields
Graphic Design, Typography, Print Design
  • The Open Secret
    Poster, Type and Projected Backdrop Design

    client
    Shema Community

    details
    This poster and its accompanying materials were used to publicize a series focusing on hidden messages in Jesus’ teachings. Combining obscured film images of Christ with a custom-designed font lends an air of secrecy and intrigue suggested by the subject matter.



  • These projected backdrops continue the poster’s conceit of using cropped film stills to allude to the subject matter in abstract ways.

  • The typeface uses minimal geometric forms to imply each letter of the alphabet, trusting the viewer’s eye to complete the puzzle.